VantArc

Growth Intelligence

Diagnostic · 15 Checks

The Solo Founder Growth Audit

In order, they compound. Out of order, they leak.

Your Constraint Layer

Not scored yet

Tick every check you genuinely have in place — the boxes score themselves.

0 / 15

Checks in place

01Positioning

0%

The stance you take before anything else.

PositioningWhen someone compares you to alternatives, is it obvious why you?
Content SystemDo you post with a strategy and a schedule, not just when inspired?
Authority SignalIs there a body of work that builds trust before a call even happens?

02ICP

0%

Specific enough to attract. Specific enough to convert.

Ideal ClientCan you name the exact person you serve — their situation, their pain, their goal?
Lead GenerationDo new leads find you without you personally reaching out?

03Offer

0%

Built to command, not compete.

Offer ClarityCan you describe your result in one sentence: specific outcome, specific person, specific timeframe?
Pricing ConfidenceDo you know your number, hold it, and communicate it without flinching?

04Evergreen Funnel

0%

Infrastructure, not campaigns.

Lead CaptureWhen someone discovers you, where do they land and what happens next?
Lead MagnetDo you have something worth trading an email for?
Automated Follow-upDoes something happen automatically after they opt in — without you?
Nurture SequenceDo warm leads hear from you consistently, even when you're busy?
Sales ProcessDo you have a repeatable way to qualify, follow up, and close?

05Paid Acquisition

0%

Volume, applied last.

System ReadinessAre layers 1–4 working organically before you invest in paid?
Unit EconomicsDo you know your cost per lead and cost per acquisition?
AmplificationAre you scaling a system that already converts — not fixing one that doesn't?

Scoring Key

The layer where you first drop below 50% is your actual constraint. Fix it before moving up.

Layer 1 · PositioningNo amount of traffic fixes a message problem

Layer 2 · ICPYour offer lands on the wrong people

Layer 3 · OfferYou attract attention you can't convert

Layer 4 · FunnelLeads exist but fall through the gap

Layer 5 · AcquisitionYou're scaling what isn't working yet

VantArc

Which layer is your constraint?

Book a free 20-min audit at vantarc.com/audit and we'll map exactly what to fix first.

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